Invalid clicks

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1 min read

Invalid clicks refer to unreal or fraudulent actions where individuals repeatedly click on online ads with malicious intent. This unethical behavior aims to inflate the number of clicks, misleading advertisers and distorting their advertising metrics. Search engines and ad platforms employ sophisticated algorithms to detect and prevent such activities, as they can lead to financial losses and a negative impact on the advertising ecosystem. mFilterIt's ad fraud protection tool helps in protecting invalid clicks in your ad campaigns.