<a target="_blank" href="https://href.li/?https://mfilterit.com/ad-fraud-detection/">False impressions</a> in digital advertising results in impression fraud. False impression refers to those impressions which are not made but still counted. Fraudsters create an appearance that the ad got a view, but it didn’t. The advertisement is not viewable to the human eye. Impression fraud is carried out by fraudsters with the main motive to abuse the pay-per-impression (PPI) advertising model for profit. <a target="_blank" href="https://href.li/?https://mfilterit.com/">For more info</a>

[**False impressions**](https://href.li/?https://mfilterit.com/ad-fraud-detection/) in digital advertising results in impression fraud. False impression refers to those impressions which are not made but still counted. Fraudsters create an appearance that the ad got a view, but it didn’t. The advertisement is not viewable to the human eye. Impression fraud is carried out by fraudsters with the main motive to abuse the pay-per-impression (PPI) advertising model for profit. [**For more info**](https://href.li/?https://mfilterit.com/)